{"id":14864,"date":"2017-09-19T17:21:21","date_gmt":"2017-09-19T16:21:21","guid":{"rendered":"https:\/\/www.kidstart.co.uk\/blog\/?p=14864"},"modified":"2017-09-19T17:23:27","modified_gmt":"2017-09-19T16:23:27","slug":"superwomen-going-save-world-please-let-us-comfy-shoes","status":"publish","type":"post","link":"https:\/\/www.kidstart.co.uk\/blog\/superwomen-going-save-world-please-let-us-comfy-shoes\/","title":{"rendered":"#superwomen \u2013 if we are going to save the world please let us do it in comfy shoes!"},"content":{"rendered":"<h2>With the hectic schedule of back to school drop offs and pick-ups, running to make the school bus and making late night packed lunches well under way, my feet definitely needed a rest after a long day.<\/h2>\r\nInternationally recognised as a comfort footwear brand, <a href=\"https:\/\/www.kidstart.co.uk\/partner\/FitFlop.aspx?t=lwk\" target=\"_blank\" rel=\"noopener noreferrer\">FitFlop<\/a> is what we\u2019ve been waiting for. Considering <strong>we\u2019ll take around 220 million steps in our lifetime<\/strong> (although it feels like we do that in one day!), why do it in uncomfortable shoes? And I couldn\u2019t be a bigger advocate.\r\n\r\n<img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"329\" class=\"size-full wp-image-14867 aligncenter\" src=\"https:\/\/www.kidstart.co.uk\/blog\/wp-content\/uploads\/2017\/09\/2.jpg\" alt=\"\" srcset=\"https:\/\/www.kidstart.co.uk\/blog\/wp-content\/uploads\/2017\/09\/2.jpg 400w, https:\/\/www.kidstart.co.uk\/blog\/wp-content\/uploads\/2017\/09\/2-250x206.jpg 250w, https:\/\/www.kidstart.co.uk\/blog\/wp-content\/uploads\/2017\/09\/2-120x99.jpg 120w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/>\r\n\r\nEngineered to work with the natural flow of the foot and the ankle, the new and contemporary range include the introduction of metallics, bows, and a beautifully-textured waffle-knit. <strong>\u00dcberknit<\/strong> sneakers and ballerinas by FitFlop are the answer we\u2019ve all been looking for. Not just a pretty face, the innovative design ensures that they are \u00fcber-comfortable thanks in part to the foot being enveloped within a single piece of knitted fabric and coupled with iQushion technology to create a lightweight and anatomically contoured sneaker, you can\u2019t go wrong. While comfort-based biomechanics remain a priority, <strong>FitFlop quite rightly believe there\u2019s no need to compromise on style to enjoy comfort.<\/strong>\r\n\r\nWhether I need to attend a super important board meeting at work or travel across town to drop my 10 year old off at ballet classes, my metallic \u00dcberknit sneakers are perfect for all occasions. These superstylish casual shoes (featuring decorative laces), <strong>as worn by Uma Therman<\/strong>, come in a fine selection of wear-with-everything colours meaning I can pair them with just about any outfit imaginable from skirts to jeans to my gym wear \u2013 and an added bonus? Even my \u2018mum you\u2019re so embarrassing\u2019 16 year old uttered the words all mums want to hear \u2013 \u2018where did you get those? <strong>They\u2019re actually quite cool!<\/strong>\u2019 On top of looking great, they make me feel great too by ensuring my feet have all-day comfort with their new technology mastered to cleverly hug the ankle, while the weave in both the ballerina and sneaker ensures the foot remains firmly in place to prevent slipping and sliding and heel and toe rubbing.\r\n\r\n<img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"263\" class=\"size-full wp-image-14866 aligncenter\" src=\"https:\/\/www.kidstart.co.uk\/blog\/wp-content\/uploads\/2017\/09\/1.jpg\" alt=\"\" srcset=\"https:\/\/www.kidstart.co.uk\/blog\/wp-content\/uploads\/2017\/09\/1.jpg 400w, https:\/\/www.kidstart.co.uk\/blog\/wp-content\/uploads\/2017\/09\/1-250x164.jpg 250w, https:\/\/www.kidstart.co.uk\/blog\/wp-content\/uploads\/2017\/09\/1-120x79.jpg 120w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/>\r\n\r\n<strong>Their slogan, \u2018for superwoman\u2019 couldn\u2019t be more fitting for us mums right? If we\u2019re going to save the world, the least we can have are comfy shoes.<\/strong>\r\n\r\nDon&#8217;t forget to shop your FitFlops through KidStart to <a href=\"https:\/\/www.kidstart.co.uk\/partner\/FitFlop.aspx?t=lwk\" target=\"_blank\" rel=\"noopener noreferrer\">collect 6.5% back<\/a> for your kids!\r\n\r\n&nbsp;","protected":false},"excerpt":{"rendered":"With the hectic schedule of back to school drop offs and pick-ups, running to make the school bus and making late night packed lunches well under way, my feet definitely needed a rest after a long day. Internationally recognised as a comfort footwear brand, FitFlop is what we\u2019ve been waiting for. Considering we\u2019ll take around","protected":false},"author":1,"featured_media":14865,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[3348,148],"tags":[],"class_list":["post-14864","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lifestyle-tips-for-families","category-handy-reviews-for-families"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\r\n<title>#superwomen \u2013 if we are going to save the world please let us do it in comfy shoes! - KidStart Magazine<\/title>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\r\n<link rel=\"canonical\" href=\"https:\/\/www.kidstart.co.uk\/blog\/superwomen-going-save-world-please-let-us-comfy-shoes\/\" \/>\r\n<meta property=\"og:locale\" content=\"en_GB\" \/>\r\n<meta property=\"og:type\" content=\"article\" \/>\r\n<meta property=\"og:title\" content=\"#superwomen \u2013 if we are going to save the world please let us do it in comfy shoes! - KidStart Magazine\" \/>\r\n<meta property=\"og:description\" content=\"With the hectic schedule of back to school drop offs and pick-ups, running to make the school bus and making late night packed lunches well under way, my feet definitely needed a rest after a long day. 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