Joanie is a new and unique womenswear brand with fun, flirtation and femininity at its heart. We’re passionate about making beautiful clothes, lovingly fashioned with a pinch of playfulness, a splash of quirkiness and a healthy dose of nostalgia.
Whatever the occasion, our girl exudes an undeniable, effortlessly cool aesthetic and stands out from the crowd without making noise.
Joanie’s pieces are always available in sizes 8-22. We are inclusive, not exclusive and celebrate individuals who know their own style; bringing them together as a united community where everyone is welcome.