Pink doesn’t stink!

Dec 13 • Featured, Uncategorized • 1344 Views • 12 Comments on Pink doesn’t stink!

There's been quite a bit in the press this week about PinkStinks, a campaign to stop the 'pinkification' of toys, clothes etc and to provide more positive role models for girls.

While I'm all in favour of encouraging girls and young women to fulfill their potential, I'm not sure why pink should be the target. I grew up as the daughter of a women's libber, yet I had Betnovate-pink walls in my bedroom (my choice). Didn't do me any harm. I also think that the women PinkStinks have chosen as positive role models – the likes of Meryl Streep, Susan Sarandon, Annie Leibovitz – are I'm afraid too old to appeal to young girls or even most young women. The organisers say they want to celebrate women  who are 'inspirational, motivational and ground-breaking'. But while I'm sure they wouldn't view the likes of Katie Price, the princess of pink, as a positive role model, she's an incredibly successful businesswoman.

Pink is also the colour of many breast cancer charities, including the Pink Ribbon Foundation which makes it a positive as far as I'm concerned.

So what do you think – does pink stink, or does it rock?

written by Liz Jarvis


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12 Responses to Pink doesn’t stink!

  1. TheMadHouse says:

    It isnt the colour that is the issue, its peoples attitudes as to stereotypes.. My boys have a pink buggy, I dont see an issue and neither does their Dad.

  2. Jude says:

    No, it’s not the colour that’s the issue, but they’ve chosen that to ‘represent’ the issue, and I do think there is an issue to be made. I have to say that I’m glad I have boys, because I do get a bit fed up with the surfeit of ‘barbie’ pink there seems to be everywhere. I have bought pink T-shirts for my boys, and had to explain to them that pink wasn’t just for girls. So long as pink is a genuine choice, rather than being shov ved down your throat, I don’t think anyone should have a problem with it.

  3. Liz says:

    @Jude @TheMadHouse – I agree that isn’t the issue and there’s an important issue to be made. I feel that by choosing ‘pink’ as the focus of their campaign, and the ‘pinkification’ (which I presume means the princessification – new word!) of toys and popular culture they’re detracting from the real issues. And my nephew’s absolute favourite colour is pink.

  4. Mummy bear says:

    it suggests that a woman cannot be successful if she embraces her femininity. its a step back in time, when women sold their soul for success. we have moved on from that. These role models are indeed wonderful women, and all embrace their femininity and I am sure all of them enjoyed playing with dolls as children. We are lucky enough to live in a society where there is plenty of choice. The clothes and the toys my daughter plays with (many pink) do not define her. Her spirited character and loving nature does.

  5. A Modern Mother says:

    Pink does not stink. What should little girls wear? Black?

  6. sam says:

    Never thought I’d say it, but now I have a girl we say pink ROCKS!

  7. Pingback from Littlemummy.Com » Young Female Role Models

  8. Sally, Who's the Mummy says:

    Oh dear. I’ve been refraining from steaming in all week but yes, there’s an issue here. Pink Stinks is a handy headline that’s easy to dismiss as ‘political correctness gone mad’ but the underlying issue is a serious one. As parents, our job isn’t just to blindly accept what retailers tell us our children want. Face it – they’re only interested in selling twice as much product so it’s entirely in their interest to tell us that little girls would prefer a pink sparkly baby walker because the red one we already own? Well, that’s for boys, obviously. As parents, we need to really THINK about what messages the toys we buy children send – while I’ve nothing against Flea choosing to play princesses if the urge ever takes her, and I’ve watched her play happily with pushchairs, dolls and toy kitchens with no worries whatsoever, I do shy away from buying anything that is, in my view, unnecessarily pink and branded as being for ‘girls’. How do I convincingly say to Flea "girls and boys can do exactly the same thing" and "girls can do anything that boys can do" if the toys I buy her are saying the complete opposite – that girls and boys are completely different to boys in every aspect of their lives, from learning to walk to reading, playing video games, learning instruments and even eating cereal, for God’s sake. And I’ll add that many of these so-called ‘girls’ toys’ carry what I consider to be extremely limiting and harmful messages that box girls in, telling them that femininity equates to being cute, pretty, popular and (ideally) famous. Not in my book, missus. Femininity equates to being compassionate, brave, strong and truthful. Whether your hair slide matches your nail polish is naff all to do with it. There. That’s my rant over!

  9. Liz (LivingwithKids) says:

    Excellent points, Sally. I suppose from my perspective, having been raised in a household where I wasn’t even allowed to wear white socks to school (I’m not kidding), the allure of pink may have been too much. The flip side of the whole debate, as someone said somewhere else, is that boys are inundated with camouflage and military-inspired toys. Does this make them aggressive? Or are the values they’re taught at home more important? I’d argue the latter.

  10. amy says:

    we love pink in this house (4girls obviously) but i don’t force the colour on them i always let them choose what colour they want things in and most of the time they don’t even pick pink. To be honest i love pink and if i saw a toy that was made in pink i would buy it just because it is a little different from the original design. Pink doesn’t stink we all love it!!!

  11. Leanne says:

    I don’t really have a problem with the colour pink, but what I’ve noticed, more so each year, is that my daughter isn’t particularly keen on pink but she does like girl’s toys like buggies and dolls and such which makes them a nightmare to buy because Chloe’s actually asked for a green buggy. Try finding one, seriously it can’t be done. You can have any colour you like, as long as it’s pink! What I really don’t like and refuse to buy or allow in my home are dolls like Barbie and Bratz.

  12. Sharon Clews says:

    Love the Pink Stinks campaign, if for nothing else other than it has flagged a real issue about what we try and drive our children into, courtesy of the ever strengthening media and retail giants. Isn’t it much easier to buy a present for your child’s friend if she is a girl, if it is pink? No thought involved, no concern or consideration for what the child actually is like, prefers or does. Pink isn’t the problem anymore than beige is (although we all know that is a real problem!) – the way retailers assume our stupidity and cash in on our lack of time and disposable income that annoys me the most. There is a true issue here and that is gender stereotyping, forcing children into liking something because it is pink! or not pink for that matter. At the very least, it has made us think, thank heavens!!


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