Crew Clothing

Crew Clothing grew out of the back of a windsurfing shop in Salcombe, where professional skier Alastair Parker-Swift designed his first collection. Now there are stores all over the country, but the brand’s ethos remains the same: crafting timeless clothes inspired by the British coast.

The kidswear collection is designed for ages 3 to 9 and takes in ultra-cute, unique styles and grown-up signatures, re-imagined in mini proportions. Think tees, dresses, shirts and more in a fiesta of colours and a sea of prints – with nifty, beach-inspired details sewn in.

For adults, the much-loved styles form all the building blocks of a great wardrobe. From Padstow sweatshirts to Breton stripe tops, fine fabrics, clever constructions and coastal cues all feature.

With a real obsession for quality, the brand’s styles are designed to last, keeping their softness wash after wash. All that’s left to do is enjoy the moments that come with them.