Natural Baby Shower

From the very start, Natural Baby Shower has followed the belief that "buy well, and you'll buy once." We actively search for the safest, most stylish, sustainable baby and parenting products on the planet so that you don't have to. Our collaborations are exclusively with brands that work ethically and with the most environmentally friendly processes and organic, and sustainable materials wherever possible. The foundation of Natural Baby Shower is built on its dedication to making the world a little bit greener for our children to grow up in. As a trusted award-winning retailer, we offer environmentally friendly, long-lasting products and provide support at every stage of the parenting journey through our tailored guides and 5-star personal service.

"Natural Baby Shower was inspired by the natural approach to parenting I experienced during my first pregnancy while I was living in New Zealand in 2003. I realised there was nothing dedicated to eco baby products here in the UK so when we returned, I decided to set up a business that would solely cater to parents wanting a simple + natural approach."

- Vics, Founder