BetterYou specialises in the supplementation of those nutrients that have become underrepresented or simply omitted due to our modern diet and lifestyles.
Today we understand that traditional tablet and capsule supplementation relies upon a digestive process that has evolved exclusively for food intake, and absorption cannot be universally guaranteed. Add to this, the dramatic increase in digestive malabsorption issues such as IBS, Crohn’s and coeliac disease and an effective alternative delivery mechanism has become essential.
Each and every product is developed and formulated to overcome absorption challenges typically presented by traditional delivery methods.
BetterYou provides a range of nutritional supplements developed in conjunction with the Pharmacy and Pharmacology Research Team at Cardiff University, led by Dr. Charles Heard.
BetterYou products maximise nutrient delivery and subsequent uptake in the body, for greater benefit.