Jo Loves is a luxury fragrance brand created by Jo Malone CBE. Jo Malone CBE has been described as an ‘English scent maverick’ and the woman responsible for creating some of the world’s most loved fragrances. Jo gained global cult status with the launch of her eponymous brand, Jo Malone London. In 1999, Jo sold the business to Estee Lauder Companies and remained Creative Director until she left in 2006.
Jo’s passion for fragrance never subsided and in 2011 she was ready to once again take the world by storm with her new brand, Jo Loves, an innovative scent, bath, body and candle collection inspired by the memories and moments in life that she loves.
Jo Loves bottles Jo’s undeniable desire to create beautiful and unexpected fragrances, pioneering new products and entertaining experiences.